Donors: 5 Things Nonprofits Want You to Know

Donors: 5 Things Nonprofits Want You to Know

Nonprofits want donors to understand that strong relationships between donors and nonprofits are grounded in understanding and openness, a report from the Center for Effective Philanthropy finds. Based on anonymous feedback collected from more than a hundred thousand nonprofit leaders over fifteen years, the report, Donors: 5 Things Nonprofits Want You to Know (8 pages, PDF), examines some of the things the power imbalance between grantmakers and grantees may be preventing nonprofits from telling funders directly. In addition to the need for understanding and openness, funders need to know that it's essential they understand the needs of the constituents served by their grantees; that generous unrestricted funding is the best way to strengthen and build the capacity of nonprofits; that most nonprofits want to measure their performance and need more support to do so; and that providing non-financial support to grantees can also help boost their capacity and effectiveness. For each of the five insights, the report suggests questions for funders to reflect on.

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