According to The United Nations Sustainable Development Goals: A Why, When and How Guide for Business (28 pages, PDF), businesses that align their core values with the SDGs are more likely to build trust, retain top talent, adapt successfully to policy changes, strengthen their value chains, and unlock new global markets than companies that do not. Businesses that are early SDG adopters also are more likely to be rewarded with improved reputations, future-proofed supply chains, and more robust growth, the report argues.
The report outlines a number of steps designed to help startups and large businesses craft an SDG approach that aligns with their priorities, engage internal and external stakeholders, set actionable time-bound goals, and incorporate their efforts into non-financial reporting.
"The UN's Sustainable Development Goals are relatively new, and many business leaders are still trying to figure out what the goals mean for their companies," said Stuart Burden, SVCF's vice president of corporate responsibility. "In this practical guide, we hope to get business people talking about the SDGs and putting plans in place that catalyze real change. With the right tools, businesses can harness their capacity for innovation, strategic partnerships, and finance to play a key role in making the world a better place by 2030."