Grants of up to $75,000 were awarded through the Samsung Breast Cancer Initiative. Created in November 2008 as part of the Susan G. Komen for the Cure Global Promise Fund, the initiative provides support for nonprofit and nongovernmental organizations working to promote breast health awareness through education and outreach programs. Funded projects include community profile research in Germany, development of a dedicated breast cancer Web portal in Italy, creation of an outpatient support center in Poland, the hiring of an outreach manager in Portugal, and implementation of a youth breast cancer awareness campaign in Greece.
"Breast cancer is the most frequently diagnosed cancer and is the leading cause of cancer death among women worldwide. Early detection is the best way to save lives," said Komen for the Cure president and CEO Hala Moddelmog. "The Samsung Breast Cancer Initiative...helps to raise breast health awareness in European countries, particularly where economic or cultural issues are barriers to even the most basic of care."