The Find Your Park/Encuentra Tu Parque movement builds on UP's history with the national parks, which dates back to the creation of iconic Western parks such as Yellowstone, Zion, and Grand Canyon that, without railroad access, would have been virtually impossible for most people to visit. The new partnership will support the National Park Foundation's Open OutDoors for Kids program, which connects children to parks and provides national park experiences for thousands of students across the twenty-three states in which UP operates. According to the company, national park field trips encourage students to develop a sense of adventure while educating them about science, history, conservation, and their role in protecting national and local treasures.
"If given the choice between reading about Old Faithful...or seeing the geyser and taking a breath of fresh, mountain air — there's no comparison," said Scott Moore, UP's senior vice president of corporate relations and chief administrative officer. "We want this partnership to cultivate lifelong connections between people and parks."