The organizers of GivingTuesday have announced the creation of #GivingTuesdayNow, a global day of giving and unity set to take place on May 5 in response to the unprecedented need caused by the COVID-19 pandemic.
The event will be focused on mobilizing a global network of leaders, private-sector and philanthropic partners, and generous individuals to take action on behalf of first responders and frontline workers, including nonprofits and community-based organizations working to feed, house, educate, and support people impacted by the rapid spread of the novel coronavirus.
Led by the Bill & Melinda Gates Foundation and PayPal, the event's partners include the United Nations Foundation — co-founder of the original #GivingTuesday and sponsor of the COVID-19 Solidarity Response Fund — the CDC Foundation, Facebook, LinkedIn, Guardian News and Media, the Aga Khan Foundation, United Way Worldwide, Candid, the Communications Network, Global Impact, Philanthropy Together, Teach for All, and Worldwide Initiatives for Grantmaker Support (WINGS).
GivingTuesday also announced a commitment of $200,000 to launch the Starling Fund in support of its existing network of community and national leaders, with priority given to those in regions with the greatest need and/or fewest resources.
"As a global community, we can mourn this moment of extreme crisis while also finding the opportunity to support one another. We each have the power to make an impact with acts of generosity, no matter how small, and to ensure the sustainability of organizations and services that are crucial to the care and support of our communities," said GivingTuesday CEO Asha Curran. "#GivingTuesdayNow is a chance for us to stand united and use grassroots generosity to show that we are all in this together, beginning to end. Even as many face financial uncertainty, generosity is not about size. Every act of kindness is not only a beacon of hope, it's a critical act of civic and social solidarity."